DM Strategy

1.

2. BUDGET FOR EMAIL MARKETING:

Career chat is an information providing website so we need to send emails to our users and budget for email marketing is rs. 3900/m with 100k email credits

.

3. BUDGET FOR SEO:


   

I would like to spend Rs 4000 in SEO

4.

We are using DM in promotion because with the change and evolution of modern technology.

DM helps in attracting a pool of customers which helps in increasing the sale of the product.

5.

keywords cost 

603.99+945.89+1644.15+1700.92+2001.00+548.24+843.29+1162.31+2552.02 = 12000.139

monthly 12000/12

=1000

Keyword+SEO+Email marketing = 1000 + 4000 + 3900 = 8900

8900*12=106800 Yearly

My revenue in a month is 60000-70000

minimum revenue = 60000*12 =960000 

so ROI will be 108000/960000=.1125

if the business run in same consistency my investment will be returned in 1 to 2 months.